In pack promotion involving Kinder, Duplo and Nutella brands that allows customers to download music from the La Nouvelle Star talent search TV program.
France Boisson
HighCo3.0
Cards distributed in discos that entitle consumers to download 3 MP3's to their mobiles.
Gallerie Lafayette - VO
N/A
Promotion designed to increase average purchase value
Gallerie Lafayette - VO
N/A
Web radio to increase website audience retention
Heinz
Logistix
Online prize drawing with a combination of physical gifts and MP3 playslits as rewards.
Motorola
EMI
Promotion for purchasers of Motorola mobile phones
Nestlé - Crunch
Zenith Optimédia
Music & Sports Web TV associated with lottery on-pack
Nivea
Piment DDB
Customer loyalty campaign involving MP3 downloads
Parrot Systems
EMI
Pavé d’affinois
Agence Taxi Brousse
Increase in-store awareness of product via instant-win game allowing consumers to win films to download